For contractors & home-service businesses

Stop Losing Leads to Missed Calls & Unanswered Messages.

Calls go unanswered while you're on the job, Instagram and Facebook messages sit unread, and follow-ups get forgotten. BuildSignal helps you capture inquiries, organize follow-ups, and respond to potential customers sooner — so fewer opportunities slip through the cracks.

  • Missed calls while you're on the job
  • Unanswered Instagram & Facebook DMs
  • Leads that go cold without follow-up
  • No credit card required
  • No automatic charges
  • Setup included
Built for
RoofingHVACPlumbingElectricalRemodelingLandscapingDrywallPainting RoofingHVACPlumbingElectricalRemodelingLandscapingDrywallPainting
Example lead workflow Demo Example
New Inquiry Mike T. — Roof repair
Details Collected Job type & timeline confirmed
Flagged Urgent Added to today's follow-ups
Appointment Booked Thu · 2:00 PM · reminder email sent

Capture inquiries. Organize follow-ups. Respond to potential customers sooner.

The Problem

Good leads slip away when nobody gets back to them in time.

Missed calls on the jobsite.

You can't answer the phone from a roof or a crawlspace. By the time you call back, some callers have already moved on to the next contractor.

Social messages that sit unread.

Instagram and Facebook DMs are easy to miss when you're busy — and a customer who doesn't hear back usually doesn't wait long.

Follow-ups that get forgotten.

Without one organized list, it's hard to remember who needs a call back, a quote, or a reminder — and warm leads quietly go cold.

How It Works

One connected system, from first message to booked job.

We set BuildSignal up around the way your business already works — your website, phone, calendar, and social accounts — and test every automation with you during onboarding before it goes live.

01

Capture Inquiries

Website, phone, and social inquiries collected in one place, so none get lost.

02

Qualify the Lead

Collects the basics — job type, timeline, urgency — so you know who to call first.

03

Organize Follow-Ups

Keeps track of who needs a call, an email, or a reminder next.

04

Book Appointments

Customers pick a time that works, without the phone tag.

05

Email Reminders

Reminder emails before booked appointments, to help cut no-shows.

06

Missed-Call Text-Back

Missed callers get a text back within moments, so they know you'll be in touch.

07

Instagram & Facebook Replies

New DMs get a prompt reply and the lead's details are captured.

08

Review Requests

Automatically request customer reviews after completed jobs or appointments, helping your business build trust and strengthen its online reputation.

Lead Qualification

Know what the job is before you call back.

BuildSignal collects the key details from every new inquiry — job type, urgency, and timeline — and gives you a clean summary instead of a vague "call me" message.

  • Asks trade-specific questions about the job
  • Flags urgent jobs (leaks, no heat, no A/C) so they're seen first
  • A clean summary for every new inquiry
Qualification Chat Demo Example
Hey! Thanks for reaching out to Summit Roofing. What's going on with your roof?
Got a leak in the attic after last night's storm
Got it — that's urgent. Is your roof actively leaking right now?
Yes, actively dripping
Flagging as Urgent
Organized Follow-Ups

One clear list of who to call next.

Every inquiry gets sorted by how ready the customer is, so urgent jobs get attention first and longer-term shoppers still get followed up instead of forgotten.

Hot — call back first Warm — follow up this week Cold — check in later
Hot
Leak — 214 Oak St
No heat — urgent
Warm
Kitchen remodel quote
Cold
Info request — 3mo out
Scheduling & Reminders

Fewer back-and-forth calls to book a visit.

Once a lead is ready, they can book a visit at a time that suits your schedule — and get a reminder email before the appointment so fewer visits are missed.

  • Appointment scheduling around your availability
  • Automatic email reminders before each appointment
  • Set up to work with the calendar you already use
Thursday, June 12 Demo Example
9:00 AM Booked
11:00 AM Open
1:30 PM Open
2:00 PM Booked
Missed Calls & Social Messages

Every caller and DM gets a reply — even when you're on a job.

When you can't pick up, the caller gets a friendly text back. New Instagram and Facebook messages get a prompt reply too. Either way, the lead's details land in the same organized list as everything else.

  • Automatic text-back for missed calls
  • Instant replies to Instagram & Facebook DMs
  • Keep your existing business number

Connected during onboarding using your business phone and Meta (Instagram/Facebook) accounts. Instagram and Facebook messaging also requires Meta's approval, so setup timing for that piece can vary — we'll walk you through it.

Missed Call Text-Back Demo Example
Hi, it's Summit Roofing — sorry we missed your call! We're on a job right now. What can we help you with?
Need a quote for a roof repair, small leak near the chimney
Thanks! Is it leaking right now, or only when it rains?
Only when it rains
Added to today's follow-ups
Built For

Home-service and construction businesses that live on the phone.

Roofing, HVAC, plumbing, electrical, remodeling, landscaping, drywall, painting, and other home-service businesses.

Roofing

Storm-season inspection requests kept organized.

HVAC

No-heat and no-A/C inquiries flagged as urgent.

Plumbing

Leak and burst-pipe calls moved to the top of the list.

Electrical

Panel upgrades and safety calls, details collected up front.

Remodeling

Longer projects followed up until they're ready to start.

Landscaping

Seasonal spikes in inquiries kept under control.

Drywall

Estimate details gathered before you drive to the site.

Painting

Interior and exterior quote requests followed up on time.

Pricing

Packages built around your business.

Lead volume, tools, and workflows differ for every business, so after your free trial you'll get a clear written quote for the package that fits — no surprises.

Every package starts with

A 30-day free trial

We set it up for you, you use it with real customers for 30 days, then you decide. No credit card required, and you're never moved to a paid plan unless you agree to it in writing.

Starter

For owner-operators who want every inquiry captured and followed up.

30 days free, then quoted for your business
  • Inquiry capture from your website
  • Lead qualification
  • Organized follow-ups
  • Daily list of who to call next
Start Free Trial

Custom

For multi-location teams or businesses with custom workflows.

30 days free, then quoted for your business
  • Everything in Growth
  • Multi-location setups
  • Connections to the tools you already use
  • Custom automation workflows
  • Priority support
Start Free Trial

*Connected during onboarding using your business phone and Meta (Instagram/Facebook) accounts. Texting carries small usage fees from the phone provider; we'll tell you the expected cost before setting it up, and nothing is added without your OK.

  • No credit card to start
  • No automatic charges after the trial
  • Written quote before any paid plan
FAQ

Questions business owners ask before starting.

We set up BuildSignal for your business, test it with you, and then you use it with real customers for 30 days. You don't pay anything during the trial, and no credit card is needed. See the full trial details.

No — not automatically. Before the trial ends, we'll send you a written quote. You only move to a paid plan if you agree to it in writing. If you decide not to continue, we switch the automations off and that's it.

Inquiry capture, lead qualification, organized follow-ups, appointment scheduling, email reminders, missed-call text-back, and Instagram/Facebook DM replies. Which ones we set up depends on the package you choose and the tools your business uses.

A short onboarding call, access to the accounts we'll connect (for example your website form, calendar, business phone, and Facebook/Instagram), and a list of the services you offer and the questions you usually ask new customers.

It depends on your lead volume, the tools you use, and which features you need. You'll get a clear written quote covering setup and monthly cost before the trial ends — so you can decide with real results in front of you.

No. You keep your existing business number. For missed-call text-back, we connect a texting number during onboarding and set up call forwarding with you, so callers still reach your normal number first.

Meta requires business accounts and its own approval before any automated messaging can run on Instagram or Facebook. We guide you through it during onboarding; because Meta controls the approval, that piece can take longer than the rest of the setup.

No — it's built to support your team, not replace them. It takes care of repetitive first-response and follow-up work so your team can focus on jobs that are ready to go.

Get Started

Stop Letting Good Leads Go Cold.

Start a 30-day free trial, or book a demo first if you'd like to see how it works. Either way, tell us how leads reach you today and we'll take it from there.

  • No credit card, no automatic charges
  • Set up and tested with you during onboarding
  • A straight answer on fit, scope, and price

Want the full details first? Read how the free trial works →

What happens next
  1. 1Send the form below — it takes about a minute.
  2. 2We email you to book a short call at a time that suits you.
  3. 3We set things up, test them with you, and your trial begins.

We'll reply by email to schedule your call.

Thanks! Your request was sent. We'll email you shortly to set up a time.

Start Free Trial